Strategy

Strategy

How to build a repeatable pricing experiment using a/b tests and customer cohorts

I run pricing experiments the way I run growth experiments: with a clear hypothesis, tight measurement, and a focus on repeatability. Over the past...

→ Read more...

Strategy

How to run a 90-day growth sprint that prioritizes quick wins over vanity metrics

When I run a 90-day growth sprint, my north star is simple: get measurable impact fast. That doesn't mean chasing short-lived spikes — it means...

→ Read more...