Léa Martin

About the Author of the Site

Hi — I’m Léa Martin, founder and editor of Businessproject. I’m a strategist and operator who loves turning complex business challenges into clear, practical plans that drive growth. I created Businessproject to share the frameworks, case studies and ready-to-use tools I’ve developed while helping startups and midsize companies scale sales, streamline operations and build repeatable marketing systems.

Over the past 12 years I’ve worked on the front lines of business growth: launching product lines, leading go-to-market initiatives, optimizing supply chains and implementing revenue operations for teams across Europe and the UK. My background blends hands-on experience in sales and operations with a discipline for data-driven marketing and finance — which helps me connect strategy to measurable outcomes.

On Businessproject I write actionable guides, templates and case studies focused on the topics I work with every day: strategy, sales, operations, marketing technology and finance. My goal is simple: give entrepreneurs and managers practical steps they can implement this week to increase revenue, reduce friction and scale sustainably. Expect frameworks you can adapt, checklists you can use immediately and real-world examples that show what works — and what doesn’t.

I believe great advice is both tactical and realistic. That’s why most of my posts include templates, experiment results and clear KPIs you can track. Whether you’re refining a pricing model, automating lead routing, building a marketing stack or improving unit economics, I focus on approaches that create reliable, repeatable improvement rather than theory alone.

Outside the day-to-day I enjoy mentoring early-stage founders, speaking at industry meetups and collaborating on cross-functional growth projects. If you’re looking for a specific playbook, an audit of your funnels, or a custom template to run experiments, you’ll find resources and services on Businessproject designed to get you moving fast.

If you’d like to connect or suggest a topic, I’m always open to ideas and collaboration. Thanks for reading — let’s build something that grows.